So what in the world is this Fierce 50 campaign all about? The brain child of a beautiful blogger friend from the west coast, Catherine McCormick of @catherinegraceo. Like many of us she was tired of not being seen or heard in our industry. She wanted to shift a paradigm and to raise awareness of women over 50 years old. When we were growing up, our experience of this age group was vastly different than our current view. So, she took the idea and recruited a couple of other blogger girls from around the nation and together they created The Fierce 50 Campaign.
This campaign intends to wake the brands/retailers and to shake things up a bit. After all, aren’t we the ones with the capital shopping in their stores? To sum this up, we are coming together to create a collaborative community and to show the world that we are only just beginning. We are intending to shift a paradigm and a perception of women at midlife and beyond by coming together as one. We also want to show our support and love for one another. The world is ready, so we are making the first move in making our age group ” the cool girls” and change the perception of what 50+ looks like today! This awareness isn’t just for bloggers, it’s for all of the over 50 set!
This will be an on going campaign, so every year on the 50th day of the year, over 50 bloggers will partner up and simultaneously post about a blogger that we were randomly paired with. This will allow all of you that follow our blogs, meet some fabulous women. We share things that are relevant to our age group. Don’t get me wrong, I love the young girls and learn so much about social media and technology, but they do not have the life experiences to draw on like we do.
Today, I can’t wait to introduce you to my new fierce friend Glenda. Please check out her blog and Facebook page So What To Twenty. What’s really cool is that we have never met before. The photo of us at the beginning are photos that were taken before we were in contact with each other and before we even knew anything about this project. Do ya think we have something in common? I could see myself wearing every single outfit she is wearing.
After our first phone call, it was so obvious that we are 2 peas in a pod. Our love for fashion started from out of the womb and has been a part of our DNA all or our lives. In our second phone call I did learn one big difference between us. I would have never figured that Glenda would be reserved and the quiet type. How could someone who can make a speech to hundreds be the quiet type? That has been one of her journey’s. Those of you that know me, know that I am totally the opposite. Not a bad thing that we are different because if we were exactly alike then we would not be unique.
Scroll on down, we came up with a few questions that we each answered. It was a great way to dig dipper into Glenda’s past and ideals that make her a Fierce 50 woman. If you are interested in my answers to these questions, then you can go on over to So What To Twenty
***This fabulous illustration above is brought to us by @BETHBRIGGSILLUSTRATION. Isn’t it fabulous!!!***
photos by Glenda K Harrison
My Outfit Details
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**One of our BIG supporters is Hannah Storm. Check out this interview with her. It is awesome!!! Click here https://goo.gl/EnUfjh
**Would you like to know more, then check out this Thrive article.
If you have enjoyed reading this blog post and learning more about The Fierce 50 Campaign, please visit this page The Women of the Fierce 50 Campaign to see an archive where you will find each of the women that are participating in The Fierce 50 along with their blog posts. If you or someone you know is interested in either joining or supporting the movement, please contact info@catherinegraceo.com for more information. We have lots more planned for this year and beyond so, stay tuned everyone.
THANKS TO OUR SPONSORS:
ONZIE @ONZIE WWW.ONZIE.COM [1]
MADISON REED @MADISONREEDLLB WWW.MADISON-REED.COM [2]
HSI PROFESSIONAL @HSIPROFESSIONAL WWW.HSIPROFESSIONAL.COM [3]
AWE INSPIRED @AWEINSPIRED_ WWW.AWEINSPIRED.COM [4]
SHESHE’S TIDBITS
- I hope you have been enlightened by the excitement building around the Fierce 50 Campaign. We will keep you up to date with all that is going on. If you are not 50 yet, then God willing, you will be some day. By then who knows where this journey will take us to.
- It’ almost spring and all of the retailers are filling their websites and stores with everything spring. Are you ready? Do you know what items you want to add to your wardrobe this spring? To help inspire you, check out some of our latest and favorite finds. Go to the menu bar at the top of this page, hover over the Shop SheShe tab, then click on Snapchat/Insta Stories & Favorites. A boutique of all kinds of great stuff will pop up. Just click on any of the photos and it will take you to the website and you can shop from their. We will be adding items regularly, so keep checking back.
